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Head of Elite and Diaspora Banking job at SBM Bank

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Job Detail

  • Job ID 1006483
  • Career Level  Manager
  • Experience  8 Years +
  • Industry  Management
  • Qualifications  Degree Bachelor

Job Description

KEY RESPONSIBILITIES:
Acquisition: Business Development -60%
• Define and manage the bank’s strategy to tap into new business and grow revenues in HNWI segment.
• Develop the unit structure and resources to drive the business and meet the set targets.

• Develop and manage the implementation of the Elite, Diaspora, and Wealth Management Business Plan to make an impact in the banking sector.
• Grow the Consumer Banking balance sheet with growth in Liabilities, Assets and NFI for the HNWI and Diaspora customers.
• Manage brand equity to grow SBM Kenya Limited market share for the global deposits from the diaspora remittance inflows.
• Manage product design & development targeted to the segment market to ensure they are competitive internationally.
• Prepare and execute sales campaigns in the international diaspora markets.
• Focus on increasing the client wallet share by developing and maintaining growing relationships with all existing and potential clients.
• Monitor the growth of the business as well as profitability per customer for the High-Net-worth Individuals (HNWI) segment as a whole and individual team contribution.
• Leverage stakeholder relations with Embassies, Government agencies, Ministry of foreign affairs, international Agents to drive customer recruitment and build strategic partnerships.
• Carry out global market intelligence and champion SBM – K competitive positioning for products and services.
• Design channels of customer communication specific to diaspora including but not limited to websites/ social networks etc.
• Manage Unit Portfolio at Risk (PAR) at the determined levels in alignment to migration and provisions to ensure they are reduced within Banks acceptable parameters.
• Review and alignment operational processes to offer a differentiated customer service for customers for all requests.
• Manage and build the banks Elite banking brand equity in the market.
• Develop Policy standards for customer profiling within the High-Net-Worth Individual segment to guide branches on customer target.
• Manage own unit Customer Effort to Serve and Net Promoter Score within acceptable Bank standards

Required skills

Excellent knowledge of Information gathering and analytical skills. Knowledge of the Kenyan Market and the Financial Industry. Proven experience of at least 10 years in a similar position Understanding of the various International Communities and markets.

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