Communication & Public Relations Manager at Kenya Railways

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Job Detail

  • Job ID 1020794
  • Experience  8 Years +
  • Qualifications  Degree Bachelor

Job Description

Key Responsibilities / Duties / Tasks

Managerial / Supervisory Responsibilities

  • Leads in development, implementation and review of Corporate Communications and Communication policies, strategies and programmes to achieve the Corporations mandate;
  • Oversees the production and dissemination of information with targeted publics through appropriate channels in line with the Corporation’s mission and vision.
  • Leads in development and implementation of media management strategies, publicity programs and campaigns to create awareness, build and maintain a positive image for the Corporation.
  • Provides leadership in developing and implementing brand strategies for building and maintaining a strong corporate brand image and reputation;
  • Oversees the review, development, implementation and monitoring of the Customer Service Delivery Charter to enhance accountability and transparency in service delivery to stakeholders.
  • Leads the Corporation’s Customer Service function to enhance customer satisfaction in line with the Corporation’s Service Delivery Charter.
  • Spearheads research to gauge the customer satisfaction, perception levels, and brand equity as well as identify specific needs amongst the Corporation’s stakeholders;
  • Spearheads monitoring of the implementation of the surveys recommendations to ensure customer satisfaction and maintain stakeholder relationships.
  • Oversees management of the Corporation events to enhance Public Relations efforts.
  • Leads in formulation, implementation and review of the Corporate Social Responsibility (CSR) policy and strategy to foster good relationships with stakeholders;
  • Oversees development and execution of crisis communication strategies to maintain a   positive corporate image and reputation;
  • Leads in motivation, development and appraisal of the staff in the Division to achieve business and people objectives;
  • Communicates Management decisions affecting the Division;
  • Provide technical input in development, implementation and review of the Institute ’s strategic plan, vision, mission, and objectives;

Operational Responsibilities / Tasks

  • Provide oversight of all activities of the Division and manage the day-to-day operations for a smooth functioning and efficiency.
  • Provide leadership to Division’s staff and chairs the Division’s meetings.
  • Spearhead the preparation and submission of periodic reports in the Division.

Job Dimensions:

Financial Responsibility

Responsibility for physical Assets

  • Audio – visual equipment
  • Digital assets
  • Computer/Office equipment
  • Branded/promotional items
  • ASK show exhibition stands
  • Signage – facility and directional
  • Contact Centre

Decision making / Job influence

Job Competencies (Knowledge, Experience and Attributes / Skills).

Academic qualifications

  • Master’s degree in Communication, International Relations, or related field from a recognized institution by Commission of University Education
  • Bachelor’s degree in communication, Public Relations, Journalism, Media Studies, or a similar discipline from an institution recognized by Commission of University Education

Professional Qualification / Membership to professional bodies

  • Leadership course lasting not less than four (4) weeks from a recognized institution will be an added advantage.
  • Must be a member of PRSK/ICX/CIPR or relevant professional body.

Previous relevant work experience required.

Minimum 10 years’ Communications and Public Relations experience with at least 3 in management positions with proven performance in Public Relations, Brand Management, Strategy Development and Execution.

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