Client Relationship Management

• Serve as the main point of contact for client accounts.
• Manage communication across multiple channels including email, Slack, WhatsApp, and video calls.
• Lead regular client meetings to discuss progress, gather feedback, and align on priorities.
• Maintain strong relationships with clients and ensure they feel informed and supported.

Marketing Campaign Execution

• Build and manage email marketing campaigns using Mailchimp.
• Write and edit email copy, manage audience lists, and schedule campaigns.
• Monitor campaign performance and report results to clients.

Website & Content Management

• Make updates and manage content on WordPress or other CMS platforms.
• Ensure websites remain updated, accurate, and aligned with marketing initiatives.

SEO Support

• Conduct basic SEO research and audits using tools such as Ahrefs or Semrush.
• Support keyword research and track performance improvements.

Reporting & Performance Tracking

• Analyze campaign performance using Google Analytics (GA4).
• Translate marketing data into clear reports and insights for clients.

Workflow & Project Coordination

• Work closely with leadership to understand client expectations and priorities.
• Convert client feedback into clear action steps and track progress.
• Ensure all accounts remain organized and tasks are completed on time.

AI & Productivity Tools

• Use AI tools such as ChatGPT or Claude to support research, content creation, and workflow efficiency.

Required Experience & Skills

• 3+ years of experience in marketing account management or client-facing marketing roles.
• Experience working in a marketing agency or client-service environment.
• Strong written and verbal English communication skills.
• Experience managing marketing tools such as Mailchimp, WordPress, Ahrefs or Semrush, and Google Analytics (GA4).
• Strong attention to detail, organization, and ability to manage multiple projects.
• Experience working with executive-level or high-profile clients is preferred.
• Comfortable using collaboration tools such as Google Workspace, Slack, and messaging platforms.

Nice to Have

• Experience with marketing platforms such as HubSpot or Klaviyo.
• Basic design skills using tools such as Canva or Adobe Express.
• Familiarity with paid advertising platforms such as Google Ads or Meta Ads.

What Makes You a Great Fit

• Strong relationship-building and communication skills.
• Highly organized with strong attention to detail.
• Comfortable working independently in a remote environment.
• Proactive and solution-oriented when solving problems.
• Able to manage multiple clients and projects simultaneously.

What a Typical Day Looks Like

In this role, your day may include:

• Communicating with clients and responding to requests.
• Hosting or preparing for client meetings.
• Managing email marketing campaigns.
• Updating website content on WordPress.
• Reviewing SEO performance and conducting research.
• Preparing campaign reports using analytics data.
• Coordinating tasks and ensuring client deliverables are completed on time.

Key Metrics for Success (KPIs)

• Client satisfaction and relationship quality.
• Timely completion of marketing tasks and campaigns.
• Email campaign performance and engagement rates.
• Accuracy and organization of account management processes.
• Quality of reporting and insights provided to clients.

Key Responsibilities:

• Develop and implement effective marketing strategies for real estate projects
• Manage digital marketing campaigns (social media, Google Ads, email marketing)
• Create compelling property listings, brochures, and promotional content
• Conduct market research to identify trends and target audiences
• Coordinate property viewings and promotional events
• Build and maintain relationships with clients, agents, and partners
• Track and analyze marketing performance and adjust strategies accordingly

Qualifications and Requirements:

• Diploma or Degree in Marketing, Business, or a related field
• Proven experience in real estate marketing (preferred)
• Strong digital marketing skills (SEO, social media, online advertising)
• Excellent communication and interpersonal skills
• Creativity and ability to generate innovative marketing ideas
• Ability to work independently and meet targets

Preferred Skills:

• Experience with property listing platforms
• Graphic design and content creation skills
• Knowledge of the local real estate market

Marketing Strategy & Planning

• Develop and implement quarterly marketing plans for each business line.
• Ensure all marketing initiatives align with overall business objectives and brand positioning.
• Conduct market research to identify new opportunities, trends, and competitor activities.

Digital Marketing

• Manage and grow social media platforms (Instagram, Facebook, TikTok, LinkedIn).
• Develop and execute paid advertising campaigns (Google Ads, Meta Ads).
• Coordinate content creation (videos, reels, stories, photos, graphics) in collaboration with designers and content creators.
• Monitor analytics, engagement, and conversions, and adjust strategies accordingly.

Content & Branding

• Maintain consistency of brand identity across studio, product, and academy.
• Draft monthly content calendars and campaign proposals for approval.
• Manage influencer collaborations and track ROI of partnerships.

Customer Relationship Management (CRM)

• Support implementation of CRM strategies for customer acquisition and retention.
• Create and run loyalty campaigns, referral programs, and promotions.
• Collect and analyse customer feedback to enhance service delivery.

Events & Promotions

• Plan and execute promotional campaigns, seasonal offers, and launch events.
• Support academy recruitment campaigns (open days, information sessions).
• Promote NK Lashes in retail, wholesale, and online channels.

Sales Support

• Work with sales and service teams to develop campaigns that drive revenue.
• Design and distribute promotional materials (flyers, brochures, digital catalogues).
• Monitor inventory movement for NK Lashes and suggest sales-driving promotions.

Reporting & Analysis

• Prepare weekly and monthly marketing performance reports.
• Track KPIs including engagement rates, follower growth, campaign conversions, lead-tocustomer ratio, and ROI.
• Provide recommendations to management for continuous improvement.

Key Performance Indicators (KPIs)

• Monthly follower growth ( 150 across platforms).
• Engagement rate per post ( 10%).
• ROI on paid ad campaigns (positive).
• Academy student enrolment targets met.
• NK Lashes monthly sales growth (aligned with targets).
• Studio appointment bookings growth ( 20% YoY).

Qualifications & Skills
Education & Experience:

• Bachelor’s Degree/Diploma in Marketing, Communications, Business, or related field.
• 2–3 years’ experience in marketing, preferably in beauty, retail, or lifestyle industries.
• Proven track record in digital marketing and campaign management.

Skills:

• Strong knowledge of social media management and paid advertising.
• Graphic design basics (Canva/Adobe) and content creation ability.
• Excellent communication, writing, and presentation skills.
• Analytical and data-driven mindset with ability to track ROI.
• Strong organizational and multitasking ability.

Location:   Nanyuki

Job purpose

To focus on channel visitations to drive retailer awareness & turnaround on SIMs & Float while paying attention to visibility and merchandising at point of purchase for SSOs and T-Kash agents.

Key Responsibilities

• SSO & Agent Recruitment & Mapping – Effectively manage the identification and recruitment of Agents, targeting mobile money outlets and high traffic retails stores.
• Call rate -Visit SSOs & Agents regularly using agreed route plans (beat plans).
• Training and delivery of business tools -Provide all requisite tools for transactions at SSO & agent outlet and train SSOs and TKash Agents on processes
• AML training and testing – Train agents on AML and SSOs on KYC process in relation to SIMREG
• Float and stock cover and sales – monitor and effectively enforce 1.5x stock rule for agents and ensure SSOs have adequate stock SIMs for new registration and activations
• Merchandising–Develop and maintain merchandising standards by availing merchandising materials at SSOs and Agent outlets

Qualifications- Academic and Professional

• Diploma or Bachelor’s Degree in Business, Marketing or related field

Experience

• At least 1 year experience in sales and distribution role in an FMCG or Telcos

Competencies

• Customer focus
• Influencing and negotiation skills
• Networking and building partnerships
• Analytical thinking

Major responsibilities;

• Develop and implement strategic sales and marketing plans to drive business growth and achieve business targets
• Lead and manage a team of sales and marketing professionals, providing guidance and support to ensure their success in unit level.
• Build and maintain strong relationships with key stakeholders, including healthcare

This position is responsible for leading the implementation of consumer and trade activities in line with the agreed cycle plan and KWAL marketing strategy. his role acts as an interface between the Brand and Sales team to ensure alignment in terms of defining and implementing brand and trade activities

Main Responsibilities

Marketing cycle planning and Execution

• Collaborate with the Head of Marketing to drive the planning of the 18-month rolling marketing cycle plan and ensure that the activities as well as marketing spend are aligned to the marketing strategy.
• Ensure that activities are implemented and evaluated on time as stipulated in the cycle plan and in line with market regulation in order to achieve marketing objectives.
• Drive productivity through efficiency and effective use of allocated Marketing budgets through competitive souring (in coordination with Procurement) and execution and evaluation of cycle activities.
• Proactively manage key external and internal stakeholders to drive delivery of cycle activities On Time In Full (OTIF). Ensure effective communication of cycle activities across all key stakeholders.
• Source all Below the Line (BTL) investment which requires constant vetting of suppliers through regular pitches as well as control during execution and regular evaluation.

Trade Development Management

• Collaborate with the Head of Sales and Head of Marketing to drive the development of trade programs and track performance of the programs.
• Guide the Area Sales Managers in development of Joint Up Business plans with key focus Anchor outlets in line with the Trade Development and Channel strategy
• Provide strategic support to HoReCa and key accounts channels which require category management and multi- level engagements
• Work with the Brand team to oversee the execution of BTL (Below the Line) marketing mix deployment, that includes POS visibility deployment, Channel Retail Media solutions, Consumer Engagement platforms and National Consumer promotions.
• Assist the marketing and sales teams in effective tools, to implement and evaluate consumer and trade activations and merchandising plans.
• Provide appropriate support to the sales team (NSM/ Trade Development Manager/ Territory sales Managers) to develop trade activities that are aligned to the delivery of business objectives
• Develop innovative ways of activating consumer touch points and trade point of sale touch points.
• Conduct trade visits to ensure effective execution of initiatives by agencies as well as BTL visibility suppliers in line with set KPIs. Weekly reviews done on all ongoing projects as well as Half Year reviews conducted to have an overview of what is working, what is not working and what needs to improve.
• Plan forums and activities that foster as well as drive relationships with commercial stakeholders.

• Identify and generate new business opportunities within the cleaning and landscaping
sectors.
• Build and maintain strong, long-lasting client relationships by providing excellent customer
service.
• Develop and execute effective sales strategies to meet business growth targets.
• Conduct market research to identify emerging opportunities and trends in the industry.
• Collaborate with the operations team to ensure smooth project delivery and client
satisfaction. This includes visiting sites to assess performance standards.
• Prepare and present sales proposals, reports, and business plans to management and clients.
• Attend industry events and networking opportunities to promote the company’s services.
• Negotiate contracts and terms with new and existing clients to maximize company revenue.

• To oversee and guide the team to implement the clients marketing strategies in the region;
• To advise the client on the competitor’s activities and changing the business environment within the region;
• To recruit, train, deploy, lead, supervise and monitor the team with the help of the Program Manager;
• To draw rout plans for the team based on objectives set and coordinating the team to achieve high level of productivity;
• To consolidate, analysis and present market report to the client, MD and Program Manager;
• To ensure that the team has the necessary materials, merchandise and tools of trade to support their daily trade activities;
• To Manager and review the performance of the team;
• To carry out trade/market visits to ensure compliance of set standards and address prevailing market issues; and
• Perform any other duties as may be assigned from time to time.

• Partner with a marketing agency to manage the development of marketing collateral, paid media ads and social tactics
• Partner with Customer Engagement team to plan and launch paid media support
• Manage the Golden Oak Facebook page by creating a content plan, developing the content (through an agency), and then posting the content
• Coordinate website updates, partnering with Digital team to ensure content and messaging is timely and accurate
• Coordinate asset needs for marketing and sales channels: photos, video, collateral, social posts, copy, etc.
• Coordinate necessary approvals of marketing creative and sales collateral
• Assist in the management of internal/external requests for information and assets
• Maintain marketing calendars and create reports for leadership
• Assist with presentations and planning documents
• Perform competitive research
• Gather and analyze marketing data

• Establish and execute long-range, comprehensive marketing strategies that support the company’s competitive advantage and increase revenue through traffic and conversion of ticket sales in our venues.
• Drive traffic and conversions through high-impact marketing campaigns for live events, including promotions, advertising, and partnerships.
• Develop and execute a comprehensive CRM strategy to drive fans across OEG assets and enhance overall customer satisfaction, loyalty, and lifetime value.
• Design and manage loyalty programs that attract, retain, and engage members.
• Lead the optimization and management of brand guidelines.
• Deliver highly effective UI/UX, use cases, and user journeys for all branded websites and ticketing experiences
• Collaborate with senior leadership to ensure alignment between marketing strategies and company objectives and operations.
• Partner with senior management to ensure consistent brand messaging across all channels and digital platforms.
• Partner with senior leadership on marketing strategies for key events (e.g., brand launches, grand openings, broadcast specials, etc.) to drive fan awareness and engagement.
• Lead the department in developing strategies to sell ticketed products (e.g., Opry shows, concerts, tours, private events) at our venues, using data and analytics to drive conversions.
• Plan and execute marketing campaigns, including promotions, advertising and partnerships.
• Oversee digital marketing efforts, including SEO, SEM, social media, email marketing, and online advertising.
• Utilize CRM data and analytics to create personalized engagement initiatives and targeted marketing campaigns and measure marketing effectiveness.
• Develop and manage the marketing budget, ensuring effective allocation of resources to maximize ROI and achieve strategic goals.
• Support programming efforts at Ole Red and Category 10 businesses, working closely with internal and external teams
• Enhance overall creative process, delivering innovative creative assets to support brand positioning for each business
• Own the websites, including UI/UX and customer experiences related to our brands and ticketing sites
• Oversee the creation of customer feedback mechanisms to improve services and products.
• Conduct market research to ensure a strong understanding of our customers, market trends, and competitive landscape.
• Provide thought partnership on pricing strategies by brand/concept.
• Travel to current venue locations to gain first-hand perspective on unique marketing needs for each market.
• Lead and mentor a high-performing marketing team, fostering a collaborative and results-driven environment.
• Perform other duties as assigned.

• Responsible for planning, preparing and managing the publication and distribution of publicity materials
• Organizing a calendar of marketing events, such as promotions, exhibitions, product launches, open days or fundraising activities.
• Look for partnerships that will benefit the company.
• Researching advertising trends.
• Determining which marketing content will reach our consumers
• Coming up with marketing campaigns and implement the campaigns so as to meet marketing strategy requirements.
• Providing accurate reports and analysis to clients and company management to demonstrate effective return on investment (ROI).
• Developing projects to create content for all platforms.
• Social media marketing and website update.
• Collaborating with colleagues from across digital departments to ensure branding is consistent.
• Administration work; i.e. requisition of items or services required.
• Supporting the welfare committee and giving recommendations
• Analyse marketing campaign performance and report on key metrics (e.g., website traffic, lead generation, conversion rates).
• Represent the company at marketing events and trade shows.
• Stay up-to-date on the latest marketing trends and technologies.

Key responsibilities and tasks include the following:

1. Support digital ecosystem, social media, and digital technology platforms:

•  Assist the Digital Communication Manager in providing technical support to UNICEF Country Offices (COs) for digital engagement interventions, including strategy development, planning, monitoring, and evaluation.
•  Contribute to the implementation of UNICEF Polio Annual Work Plans in coordination with GPEI partners, ensuring digital and social media components of the Country polio SBC programs meet global excellence standards.
• Participate in technical working groups and translate policies and guidelines into operational frameworks for countries to support the development and implementation of global strategic direction, guidelines, and work plans for digital engagement.
• 2. Support polio digital community engagement strategy:
  •  Assist in the development and implementation of a cohesive digital community engagement strategy for global, regional, and country levels, aiming to provide online communities with up-to-date information about polio eradication efforts, encourage participation, create discourse, and promote community confidence in the polio program.
  •  Collaborate with partners and stakeholders to ensure the integration and harmonization of polio social media activities with global communication and advocacy activities, as well as intra-UN system development activities and initiatives.
  •  Support the planning and implementation of social listening mechanisms to monitor and mitigate risks associated with misinformation, fake news, and an information vacuum about vaccination. Engage with various groups and influencers in the digital ecosystem to pre-emptively address and debunk myths about vaccines.

a) Job Responsibilities

(i) Enforcing marketing policies, procedures, strategies, and programs;

(ii) Marketing and promoting special economic zones to potential developers, operators, and investors;

(iii) Advocating for the vision and mission/mandate of the Authority to stakeholders;

(iv) Creating advertising strategies for special economic zones targeting developers, operators, investors, and entrepreneurs;

(v) Coordinating the production of materials representing the Authority;

(vi) Managing the preparation and production of marketing and promotional material;

(vii) Developing, managing, and optimizing the Authority’s website;

(viii) Defining and managing the Authority’s brand;

(ix) Coordinating the production of materials representing the Authority;

(x) Conducting investor and market research.

b) Qualifications for the Role

To be eligible for this position, candidates must:

(i) Possess a minimum of eight (8) years of relevant work experience, with at least three (3) years in a supervisory role in the public or private sector;

(ii) Hold a Bachelor’s degree in Marketing, Commerce, Accounting, Business Administration, Strategic Management, Economics, or an equivalent qualification from a recognized institution;

(iii) Attain a Master’s degree in Marketing, Commerce, Accounting, Business Administration, Strategic Management, Economics, or an equivalent qualification from a recognized institution;

(iv) Complete a management course lasting no less than four (4) weeks from a recognized institution;

(v) Be a member of a relevant professional body where applicable;

(vi) Demonstrate proficiency in computer applications;

(vii) Exhibit merit and ability as reflected in work performance and results.

Additional Requirements

Successful candidates will be expected to fulfill the requirements of Chapter Six of the

Constitution by providing valid originals of the following documents;

1. Police Clearance Certificate from the Directorate of Criminal Investigations;2
2. Clearance/Compliance Certificate from Higher Education Loans Board (HELB);
3. Tax Compliance Certificate from Kenya Revenue Authority;
4. Clearance from Ethics and Anti-Corruption Commission (EACC); and
5. Clearance from Credit Reference Bureau (CRB).